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Outsourcing Website Marketing - Part 1

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This is part 1 in our series on the topic of outsourcing or automating website services.
In this segment we will go over tools and resources that will help to automate and outsource any website service that you might want to offer.

1. Piktochart.com

If you need a tool to manage your presentations, then this might be a good option for you. You can use it to customize your branding, manage feedback, and organize your digital assets.
They have lots of templates that you can use to create info graphics. That increases your options when designing your branding campaigns.
Piktochart is extremely easy to use and even if you’re not a designer, you will find that using its creative suite will be a breeze. It’s not just for designing infographics. You can use it to create banners, flyers, and other content.

A detailed discussion of the value of using infographics in your posts can be found in the post:
High Quality SEO Backlinks from Infographics Sites Like SlideShare

It is cloud based, and that means you won’t have to install any additional software on your systems. It is also accessible anywhere, so you’re not stuck getting things done in the office alone.
You can create visual content that looks very professional. It has its own images so you won’t have to scour through hundreds of photos in photo sharing sites.

2. Mailshake.com

For cold leads outreach and email marketing, mailshake.com is the tool that lands high on the top many marketers’ list. It is best-suited for content marketers, entrepreneurs, founders, and sales professionals as well.
It’s a tool that you can use to reach out to website owners so that you can get white hat backlinks.
This tool is dynamically designed for the modern sales team. It helps you compose personalized emails that improve your outreach to cold leads. The tool is also highly scalable—you can adjust the details to the size and needs of your different campaigns.
You can use it to pave the way for social media as well as phone contacts with your prospects. It integrates well with CRMs like Salesforce and Pipedrive plus hundreds of other apps all in one dashboard.
The system comes with a free demo so you test whether it is the email marketing tool for your team. It is cloud based, which makes it a very portable system. Training features include documentation, live online trainings, and webinars as well.
Here are its best features:
• A/B testing
• WYSIWYG email editor
• Subscriber management
• Mobile optimized emails
• CAN SPAM compliance
• Dynamic content
• Template management
• Reporting and analytics features

3. WPcurationPro plugin

Your website will always need to boost its content freshness score. Well, that is if you want it to rank high on Google’s SERPs. This plugin does that by finding new topics and content ideas related to your niche.
You can then use the data and content that it has discovered into your site. Note that you are getting authority content that is highly rated (the trust and reliability is high) and not just any content on the web.
Since your content remains very relevant to your audience, your content engagement will tend to go up. This plugin also allows you to share the curated content on social media. It helps you to build links and also send traffic to related sites.
Using WPcurationPro is as easy as dragging and dropping content. It also has content spinning features so that you can also produce 100% original posts to go along with the content that has been gathered from the web. It provides you with instant exposure.

4. Link Whisper

Link Whisper is another WordPress plugin that is powered by artificial intelligence. It is a tool that you can use to optimize your site’s internal link structure. A lot of website owners overlook their internal link building strategy.
This is not about backlinks. This linking strategy allows users and site visitors to easily navigate your entire website. If it is easy for your users to move around the site then that means it is also easy for web crawlers to explore your entire blog or website as well.
Here are the features that you will like about it:
• Audit internal links within your site and add new links in bulk
• The link reporting feature allows you to see how many links are in each post and how many inbound links are there for each page.
• The plugin will also tell you how many outbound external links are there, how many outbound internal links exist, and how many inbound internal links are in each of your posts or pages.
• This plugin also makes full use of artificial intelligence. The longer it stays on your site’s CMS, the better it will be at analyzing your internal and external links and how to better optimize them.

5. Bluehost

Every website will require a hosting service if you want to make your enterprise something absolutely legit. If you’re looking for a hosting service that has a strong reputation, then you might want to investigate what they have to offer.
Bluehost is one of the oldest names in the world of website hosting. They offer dedicated support for customers who use WordPress. That means you have a team of experts who are available to you 24/7.
Their hosting service is also scalable. You can start with a basic hosting plan at first so you can setup your website as soon as possible. However, as your hosting needs grow and the traffic of your site increases then you can move up through their tiered set of services.
Here are some of the features that you will like about Bluehost:
• Enhanced cPanel
• Most of their plans include unlimited disk storage
• They also offer email, domain hosting, and more bandwidth.
• They also offer a free domain name with every hosting plan
• They offer different databases which increases your options
• They offer plenty of free scripts for your website.
• You can add ecommerce features with the plan that you prefer.

And that concludes part 1 of our outsourcing or automating website services.

The post Outsourcing Website Marketing - Part 1 appeared first on Learn Savvy.


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