Press releases are a great way of disseminating important information to a lot of people, and quickly. They tend to be short and to the point, letting people know the key points that you are trying to impart. If a press release is constructed properly then it has the ability to reach a very wide audience indeed. One of the benefits of writing a press releases is that there are agencies that will help to submit them for you. This means you can use a platform like Submitcube for press release distribution and a single press release can be distributed to multiple places.
Having your new website press release spread far and wide has its obvious benefits. Perhaps the most obvious benefit of all is that you will get more exposure. With the right press release, you may well end up directly acquiring a lot of new clients as it can help a lot of people know that you even exist. As useful as this obviously is, this is not the only benefit of writing press releases.
Press Release Distribution for Backlinks
Imagine a service that will help you to get a lot of good quality do follow backlinks for SEO? This is exactly what you can get when using the right services.
These backlinks will help you to gain more traffic directly to your site and, hopefully, result in conversions. This can result in a high ROI for as relatively small amount of work. Plus, of course, people are likely to want to share useful information with other people. This can mean that your press release gets spread even further. This means more backlinks, more traffic and, hopefully, even more conversions coming your way.
But the benefits of using press releases distribution services don’t even end there.
Get SEO Juice from Ereleases
Press releases don’t just get you any old backlink. They can get you do follow links on relevant high PR sites. This is the holy grail for a lot of SEOs. This can mean plenty of SEO juice flowing to your website, giving you a boost in the SERPs and making your business more visible. They links are also safe as they are white hat links.
Using Submitcube for Press Release Distribution
The prospect of good quality do follow links that are also safe is likely to get the attention of a lot from SEOs and website owners far and wide. But how to take advantage?
Distributing your press release to newswire sites could be a very time-consuming affair. You will first need to find suitable sites and this can take up a lot of your precious time itself. Each site will also have its own requirements, meaning that each submission will need to be undertaken according to each site’s own expectations. This could all amount to time spent that a lot of people would rather be spending elsewhere.
This is where platforms like Submitcube come into the equation.
Submitcube offer a service where they will submit your press release to high quality news wire services for you. They already know where to send press releases and they know what each of the sites expect from submissions. For them, the work is a great deal easier because they already know what needs to be done and have experience in doing it. Using the services of companies like Submitcube for press release distribution will save you a great deal of time in addition to ensuring a more effective campaign.
Press Releases Crafted for You
If you don’t have the time to write your own press release, or if you are simply not much of a writer yourself, then you can request having the press release written for you. This can be beneficial because a press release will need to be constructed in the right way if it is to have the effect you are looking for. Experienced writers will know what a press release needs in order to maximize its impact.
Writing Effective Press Releases News Wire Services
If you do want to create your own press release, then there are a few basic tips you should follow to help make them effective.
- Newsworthiness
In a study, 76% of journalists said they take a story’s newsworthiness into account before sharing. It might be interesting to you, but try and put yourself in the shoes of the reader. Try and be realistic and, if it is probably not that newsworthy, then it’s probably best to wait until something else comes along.
- Title
The title of a press release is essential. You want to make it clear exactly what the news is at a glance. Use simple language that targets the crux of the message without any whistles and bells that might detract from that message.
- Opening Summary
Your press release should start with an opening summary that lets people know the overall message quickly. It should let the reader know whether the news is something they will be interested in before they go any further.
- Concise
Even after the opening paragraph, the press release should be kept precise. Give people only the information that is necessary. Also stick to only one story per press release.
- Add A Quote
People tend to listen to authorities on subjects. A good press release will include a direct quote about the story from somebody that is in a senior position.
- Audience
Keep your audience in mind. Remember that while the do follow links might be the main reason behind the exercise for some, they should not be the only reason. You should write the press release with journalists in mind. Ideally, some will pick up the press release and choose to report on it themselves. Be sure to make it clear which sector the press release is aimed at.
- Relevance
Make sure the news is relevant to your business. If it is not relevant then no journalists are likely to pick it up, and the press release site may not even accept it. Even if you were successful in these things, visitors to your site would likely just bounce anyway.
- Contact Details
You ideally want people to contact you. Make sure to add your company name and make it clear exactly what you do. Also add any contact details.
- Keywords
It is important to use the right keywords to help people find your press release. As always, make sure to use those with many searches but low to medium competition. Plus, of course, they need to be exactly relevant to your news release and what your business does.
Submitcube V. Ereleases
Both Submitcube and ereleases are big players where press releases are concerned. They both offer a similar service, albeit with some key differences. One of the main differences you will notice is the price – ereleases costs rather a lot more the Submitcube does. There is a good reason for this in that ereleases offers rather a lot more than Submitcube does.
For one thing, Submitcube offer a wide range of SEO services, whereas ereleases focuses on press releases only. What this means is that ereleases are specialists in press release distribution services and will be able to offer a higher standard of service where press releases are concerned.
Ereleases don’t only employ SEO experts, but they also employ professional journalists. This means that they know how to spot a press release that is news-worthy, and how to write a press release that will gain traction. They know what other journalists are looking for in a press release, and what will encourage them to pick up the story to report on themselves. This can help any press release be far more effective, potentially being a significant boon to your business.
This does not mean to say that Submitcube are a poor-quality service, however. They are very adept at submitting your press release to the right sites that can help your business gain exposure. That, and the do follow backlinks that your website will gain are very valuable in themselves. So valuable in fact, that they are an opportunity not to be missed out on.
Summary of Submitcube Press Release Distribution Services
Using submitcube for press release distribution is really quite straightforward. Under ‘Digital marketing’ on their website’s main menu, select ‘Press Release Distribution Service’ from the drop down box. This page will give you more information on their service and what they can do for you.
You will also find a lost of the sites that are used so you can get a clear idea of the quality of the backlinks you will be getting. You will also see and example of a report that comes with the service.
To order, click on the shopping cart icon on the page, and this page will give you a further summary of what you can expect from the service. You also get to choose whether to submit a press release that you provide yourself, or have one written for you (at a small extra charge).
It’s as simple as that. The team at Submitcube will get to work on submitting your press releases and you will have your report as soon as it is ready. There is also a 24 hour support system should you need help with anything.
I would advise that you check out the other basic website resources found
in these posts:
Outsourcing Website Marketing - Part 1
Outsourcing Website Marketing - Part 2
Outsourcing Website Marketing - Part 3
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